Social Selling

Digital usage in the Middle East in 2021 According to Global Media Insight UAE almost half the UAE’s population are on Linkedin. Thus creating significant opportunity for digital B2B sales and selling in the region. Did you know 9.73 million = the # of active social media users in the UAE (in 2020) 740 million = the # Linkedin...

What is Social Selling? You might certainly have heard about social selling, modern selling or digital selling but if you are still unsure or confused, you are in the right place to get a clear understanding of what social selling is exactly. In this article we will cover: Definitions Differences between Sales 2.0, Social Selling...

Which companies in the Middle East use social selling? Social Selling is not a hidden secret only used by early adopters and most innovative companies. It is everywhere. An analysis by LinkedIn about 14 common industries, including computer software, healthcare, management consulting and more, indicated more than half of their revenue was influenced by Sales Navigator Of...

Why Social Selling is important? A few things have changed in B2B sales with the rise of social media and digital. Buyers behaviours have changed, Sales professionals have adapted and the majority of companies have adopted social selling. But why social selling is so important? What are the reasons why companies have transformed the way...

What is the impact of social selling on sales revenue? This is an old and yet simple and powerful case study showing the impact that social selling can have on today’s businesses. In 2013, the Aberdeen Group published research comparing the sales performance of organizations based on their social selling maturity. ‘Best-in-Class’ social selling companies...

Statistics on Social Selling you should know in 2020? Social selling, also called digital selling or Modern selling, has been widely adopted over the last 5 years. Along with that, there is now an abundance of evidence that social selling works. Here are the most up to date statistics about social selling anyone in enterprise...